Jottler Alternative for Local Businesses: Gordon vs Jottler

Jottler is an autonomous AI SEO platform that researches keywords, creates a content strategy, writes long-form articles, adds images and internal links, and publishes content to a connected website.

Unlike basic AI writing assistants that wait for users to enter individual prompts, Jottler is designed to manage most of the content process automatically. It can discover topics, build topic clusters, research external sources, generate articles, optimize them for search engines and AI answer engines, and publish them on a schedule.

That makes Jottler one of the more direct competitors to Gordon.

Both platforms can learn from a website, generate article ideas, conduct research, create featured images, add internal links, connect to WordPress, and automatically publish content.

The difference is in how they approach the work.

Jottler is positioned as an autonomous SEO and answer-engine optimization agent designed to produce large amounts of long-form content with minimal human involvement.

Gordon is an AI article writer built specifically around a local business, its services, locations, website pages, writing preferences, and WordPress workflow.

This comparison examines Gordon and Jottler, what each platform does particularly well, how their pricing and automation differ, and which AI article writer may be the better choice for your business.

Gordon vs Jottler: The Quick Verdict

Choose Gordon if you want a straightforward AI article writer that learns about your business, researches relevant pages from your own website, suggests article ideas, creates featured images, and gives you direct control over whether each article is saved, drafted, scheduled, or published.

Choose Jottler if you want a more autonomous SEO content engine that conducts keyword research, builds topic trees, researches numerous external sources, creates 3,000-word-plus articles, generates several types of media, and publishes content across multiple content-management systems.

Both products can support local businesses, but their priorities are different.

Jottler emphasizes content volume, external research, topical authority, answer-engine optimization, and an automated publishing pipeline.

Gordon emphasizes business-specific accuracy, a saved local-business profile, internal website research, straightforward WordPress publishing, and human control over every article.

Want to see Gordon before reading the full comparison? Explore Gordon’s features, see how Gordon works, or generate your first article free.

Gordon vs Jottler at a Glance

Feature	Gordon	Jottler
Primary audience	Local businesses and small agencies	Businesses, publishers, SEO teams, agencies, ecommerce websites, SaaS companies, and content-driven organizations
Product type	AI article writer for local business websites	Autonomous AI SEO and AEO agent
Saved business profile	Built around services, products, programs, locations, target cities, writing style, and calls to action	Analyzes the connected website, niche, audience, brand positioning, and content
Website research	Reviews relevant pages from the connected business website and shows the sources used	Crawls the website and sitemap while also researching numerous external sources
Keyword research	Article ideas are generated from the business profile, services, locations, and website	Automated keyword discovery, competitor analysis, and topic clustering
Content strategy	Business-specific article ideas and automatic topic guidance	Structured content topic trees and automated publishing calendar
Article length	Written around the selected topic and business information	Positioned around 3,000-word-plus articles
External research	Business-specific research stays focused on the connected website	Researches 14 or more external sources per article
Fact-checking	Business claims are checked against the business profile and website sources	Automated external fact-checking and claim verification
Featured images	Included according to plan limits	Included on every plan
Additional article media	Primarily focused on the WordPress featured image	Featured images, in-content images, infographics, screenshots, and video embeds
Internal linking	Adds relevant links from the business website	Crawls the sitemap, adds contextual links, and periodically re-links older content
WordPress connection	Direct WordPress REST API connection	Native WordPress publishing
WordPress plugin required	No	Not positioned as requiring a WordPress plugin
Other CMS integrations	Focused on WordPress	WordPress, Webflow, Shopify, Framer, DropInBlog, and webhooks
Manual article control	Review, edit, save, draft, schedule, or publish	Review, edit, request revisions, approve, or use autopilot
Automatic writing	Available on paid plans	Autopilot included on every plan
Local article writing	Yes	Yes
Service area page generation	Focuses on business articles	Can create service area pages, city guides, and neighbourhood content
Languages	Focused on the business writing workflow	Multilingual article generation
Starting price	Free	$29 per month
Usage model	Completed articles and connected business websites	Monthly article allowance

What Is Jottler?

Jottler is an autonomous AI SEO and answer-engine optimization platform.

It is designed to manage the full content pipeline rather than only generating a draft after receiving a prompt.

A Jottler user connects a website and gives the system information about the business, audience, niche, and publishing preferences.

Jottler can then:

• Crawl the website and sitemap
• Analyze existing content
• Research competitors
• Discover keywords
• Organize topics into clusters
• Build a content strategy
• Research external sources
• Write long-form articles
• Fact-check claims
• Add internal links
• Generate featured images
• Create infographics and in-content visuals
• Add SEO metadata
• Create FAQ schema
• Optimize content for search engines
• Optimize content for AI answer engines
• Schedule articles
• Publish to a connected CMS

Jottler describes its content process as a group of specialized AI agents working across different stages.

Instead of relying on one model to research, write, optimize, and publish in a single step, the platform assigns different tasks to agents responsible for activities such as research, outlining, writing, verification, internal linking, and optimization.

The platform is particularly focused on autonomous publishing.

Users can approve and edit content manually, but they can also enable autopilot and allow Jottler to continuously create and publish articles according to the selected schedule.

This makes Jottler appealing to businesses and publishers that want to scale content production without manually initiating every article.

What Is Gordon?

Gordon is an AI article writer designed specifically for local business websites.

Instead of beginning every article with a blank prompt or an automated keyword strategy, Gordon begins by learning about the business.

Your Gordon business profile can include:

• Your services
• Your products
• Your programs
• Your physical locations
• The cities or areas you serve
• Your preferred writing style
• Your preferred call to action
• Your contact information
• Your important website pages
• Your WordPress categories

Gordon saves this information and uses it when suggesting topics and generating future articles.

Before writing, Gordon identifies and reviews the pages on your website that are most relevant to the selected topic.

These may include:

• Service pages
• Product pages
• Program pages
• Location pages
• Booking pages
• Registration pages
• Contact pages
• Frequently asked questions
• Existing articles
• Other related business pages

Gordon then shows which website pages were used as sources.

This helps you understand where business-specific information came from and review whether the article correctly reflects your services, products, locations, and other important details.

Each completed Gordon article can include:

• A clear article structure
• Relevant headings
• Natural long-tail search phrases
• Business-specific information
• Local context where it belongs
• Internal links
• An SEO title
• A meta description
• Tags
• A selected WordPress category
• WordPress-ready formatting
• A generated featured image
• A clear next step for the reader

Every article opens in Gordon’s editor.

You can change the title, article content, SEO details, tags, category, featured image, and other information before deciding what should happen next.

Depending on your plan, you can keep the article inside Gordon, send it to WordPress as a draft, publish it immediately, schedule it for later, or have Gordon create future articles automatically.

See how Gordon turns your business information into WordPress-ready articles.

Gordon and Jottler Solve a Similar Problem Differently

Gordon and Jottler are closer competitors than many other AI article writers.

Both attempt to move beyond the basic process of entering a keyword and receiving a generic draft.

Both can:

• Learn from an existing website
• Save business or brand information
• Generate article topics
• Conduct research
• Create SEO-focused articles
• Add internal links
• Generate images
• Connect to WordPress
• Schedule content
• Publish automatically

However, they are based on different product philosophies.

Jottler is built around the idea that a business should be able to connect its website, set an article frequency, and allow an autonomous SEO agent to manage the content strategy.

Gordon is built around the idea that a business owner should have a simple AI writer that remembers the business, prepares useful articles, and keeps the owner in control of what is written and published.

Jottler attempts to automate more of the SEO strategy.

Gordon attempts to simplify the article-writing process without turning the business owner’s website into a fully autonomous content operation.

Neither approach is automatically better.

The right choice depends on how much control, volume, research depth, and automation your business actually needs.

Gordon Is Built Around a Clear Business Profile

Gordon’s main strength is the saved business profile.

A local business can enter its information once instead of rebuilding the same prompt for every article.

For example, a roofing company can add:

• Roof repair
• Roof replacement
• Emergency roofing
• Gutter installation
• The cities it serves
• Its request-a-quote page
• Its preferred writing style
• Its phone number
• Its preferred call to action

A beauty salon can add:

• Haircut and styling services
• Colour services
• Bridal services
• Salon locations
• Target cities
• Booking pages
• Contact information
• Preferred beauty terminology

A sports organization can add:

• Programs
• Age groups
• Locations
• Registration pages
• Seasonal information
• Preferred terminology
• Calls to action

Gordon remembers those details when creating future article ideas and drafts.

The business owner does not need to repeatedly explain:

• What the business offers
• Where it operates
• Which cities it serves
• Which pages should be linked
• How the articles should sound
• What readers should do next

Jottler also analyzes a connected website and allows brand positioning, style customization, and custom instructions.

The difference is that Gordon places the editable business profile at the centre of the product experience.

The goal is to make the process understandable to a business owner who may not have a formal SEO strategy, keyword map, or content taxonomy.

Tell Gordon about your business once and use that information across future articles. Explore Gordon’s business-focused features.

Jottler Automates More of the SEO Strategy

Jottler’s main advantage is the amount of SEO strategy it can automate.

The platform can perform keyword research, competitor gap analysis, topic clustering, and content-calendar creation.

It can organize topics into a structured topic tree designed to build broader topical authority.

For example, a roofing company might have a topic tree containing groups for:

• Roof repairs
• Roof replacement
• Roofing materials
• Storm damage
• Seasonal maintenance
• Commercial roofing
• City-specific roofing searches
• Cost and financing questions

Jottler can then generate multiple articles within each cluster and publish them according to an automated calendar.

This is more advanced than asking the business owner to choose one topic at a time.

Gordon provides article ideas based on the saved business information, services, products, locations, and target cities.

Those ideas may cover:

• Common customer questions
• Comparisons
• Preparation advice
• Aftercare
• Seasonal topics
• Service decisions
• Common mistakes
• Local considerations
• Different customer groups

Gordon does not currently position itself as an automated keyword-research and topic-clustering platform.

It is designed to help the business choose relevant article ideas without requiring a complete SEO strategy.

Jottler may be the better option when automated keyword research and broad topical planning are central to your content strategy.

Gordon may be the better option when you want useful business-specific ideas without building an aggressive high-volume content operation.

Research Is One of the Biggest Differences

Both platforms research before writing, but they use different sources.

Jottler emphasizes broad external research.

Its articles are positioned as using 14 or more sources. Its research and verification pipeline can collect information from external pages, evaluate claims, remove unsourced statistics, and use the findings to create long-form articles.

This may be valuable for topics requiring:

• Industry statistics
• Current research
• Market trends
• Technical explanations
• Product information
• Broad educational sources
• Comparisons
• External evidence
• Answer-engine citations

Gordon’s business research stays focused on the connected website.

For each article, Gordon searches for internal pages that may contain useful information about the selected topic.

He then displays the business pages used as sources.

This may be preferable when the most important question is not “What do 14 external sources say?” but rather:

• Does this business actually provide the service?
• Which cities does the business serve?
• Which location page should be linked?
• What terminology does the business use?
• Which booking or contact page is correct?
• What does this company say about its own process?

Gordon can still provide general educational information, but business-specific claims are based on the information connected to the business.

This creates a narrower but more controlled form of research.

Jottler may be stronger for external research depth.

Gordon may be easier to review when the article’s primary purpose is explaining the services of one specific business.

External Research Is Not Automatically Better for Every Article

A large research pipeline can make an article more detailed, but more information is not always more useful.

A local customer searching for “how to prepare for a bridal hair appointment” may not need a 3,000-word report supported by 14 external sources.

That reader may mainly need:

• When to wash their hair
• Whether to bring inspiration photos
• What accessories to prepare
• How early to book
• What to discuss during a trial
• How to contact the salon

For that type of article, the business’s actual services, booking process, location, and recommendations may matter more than broad external research.

Other topics may benefit significantly from deeper research.

An article about new industry regulations, technical building materials, market statistics, or software trends may need credible external sources.

Jottler is built to handle those externally researched articles at scale.

Gordon is designed around useful articles connected to the business and its own website.

The better research method depends on what the article needs to accomplish.

Gordon Shows the Business Sources Used

Every Gordon article includes a Sources Used section.

This shows the internal business pages that supported the article.

For a local business owner, this creates a simple review process.

You can see whether Gordon used:

• The correct service page
• The correct location page
• The current contact information
• The correct program page
• The relevant product page
• The intended registration or booking page

This does not prove that every general statement in the article is correct, but it gives the business owner visibility into the sources of business-specific information.

Jottler offers a broader research and automated fact-checking process.

Its advantage is the number and variety of external sources.

Gordon’s advantage is the visibility and business-specific nature of the sources shown to the user.

Jottler Produces Longer Articles

Jottler positions its content around articles of 3,000 words or more.

Long-form articles can be useful for:

• Comprehensive guides
• Broad educational topics
• Pillar content
• Complex comparisons
• Industry research
• Technical topics
• Extensive keyword clusters

However, length alone does not determine whether an article is useful.

A 3,000-word article can still repeat itself, wander away from the title, or provide more information than the reader needs.

A shorter article can be more effective when it answers a focused local-business question clearly.

Gordon is not sold around a fixed 3,000-word promise.

The focus is on creating an article that matches the topic, business, and likely reader.

For example:

• A focused appointment guide may not require 3,000 words.
• A comparison between two complicated services may require more depth.
• A simple seasonal reminder may be useful at a shorter length.
• A comprehensive buying guide may deserve a longer structure.

Jottler may be the stronger choice when long-form publishing volume is part of the strategy.

Gordon may be more suitable when the business wants the length to follow the topic rather than a standard long-form target.

Gordon Suggests Article Ideas Without Using the Article Allowance

Gordon can generate article ideas based on the saved business profile.

These ideas do not use the monthly article allowance.

An article only counts after Gordon successfully generates it.

This allows the business owner to explore different topics before choosing what to write.

Potential ideas may come from:

• Services
• Products
• Programs
• Customer questions
• Seasonal needs
• Locations
• Target cities
• Comparisons
• Common mistakes
• Preparation
• Aftercare
• Booking decisions
• Buying decisions

The workflow is straightforward:

1. Tell Gordon about the business.
2. Review article ideas.
3. Select the most useful topic.
4. Let Gordon research the relevant website pages.
5. Review the article.
6. Edit the content.
7. Send it to WordPress when ready.

Jottler goes further by conducting keyword research and automatically organizing topics into a broader strategy.

That may be better for businesses that want the software to determine the overall publishing direction.

Gordon may be easier for a business owner who wants suggestions but still wants to choose the individual article.

Need ideas based on your actual services and locations? Generate your first Gordon article free.

Jottler Has a Stronger High-Volume Autopilot

Jottler is designed for continuous publishing.

Users can select a frequency of up to several articles per day and allow the system to research, write, optimize, and publish automatically.

Its plans range from 15 to 250 articles per month.

This can make Jottler appealing to:

• Large publishers
• SEO agencies
• SaaS companies
• Ecommerce websites
• Affiliate websites
• Businesses pursuing broad topical authority
• Teams targeting many keyword clusters
• Websites publishing content daily

Gordon also includes automatic article schedules on paid plans.

Available frequency options include:

• Daily
• Weekly
• Biweekly
• Monthly
• Selected weekdays

The user can guide:

• The topics Gordon should cover
• The services or locations to consider
• The article type
• The WordPress category
• What should happen when the article is complete

The completed article can remain inside Gordon, be sent to WordPress as a draft, be scheduled, or be published according to the selected settings and plan.

Gordon’s scheduler is intended for businesses that want a consistent publishing routine.

Jottler’s autopilot is designed for a more aggressive, high-volume content strategy.

For a local business that wants one or two thoughtful articles per week, Gordon’s automation may be enough.

For a publisher that wants several 3,000-word articles every day, Jottler is the stronger fit.

Local SEO Is Another Major Difference

Jottler directly markets content automation for local businesses.

Its local-business workflow can create:

• Service area pages
• City guides
• Neighbourhood spotlights
• Seasonal articles
• How-to guides
• Frequently asked question pages
• Case studies
• Cost guides
• Before-and-after stories
• Local event content

It can also generate pages targeting service-and-city combinations.

This may be valuable for businesses serving many cities or neighbourhoods.

However, automatically generating a large number of location pages requires careful review.

The pages must provide genuinely different and useful information. Merely changing the city name can create thin or repetitive pages that do not help users.

Gordon takes a more conservative approach to local content.

Target cities can be saved in the business profile, but Gordon is instructed to use them naturally and only when relevant.

Locations are also optional.

A Gordon article should not force a city into every heading or create a thin city-swapped version of the same article.

Gordon is currently focused on business articles rather than mass production of service area pages.

Jottler may be the stronger platform when the business specifically wants to automate a broad local landing-page strategy.

Gordon may be the better choice when the goal is to publish useful local-business articles without turning every service and city into an automatically generated page.

Both Platforms Add Internal Links

Internal links help readers move from an article to relevant services, products, locations, booking pages, and related information.

Gordon identifies useful internal pages from the business website.

An article may link to:

• A service page
• A product page
• A program page
• A location page
• A booking page
• A registration page
• A contact page
• A related article

The links are selected according to the topic and business context.

For example, an article about preparing for a roof inspection may link to the roof-inspection service and quote-request page.

An article about choosing a volleyball program may link to the appropriate program and registration pages.

Jottler crawls the website sitemap and automatically adds contextual internal links.

It also periodically updates older articles with new links as the content library grows.

That monthly re-linking feature may be particularly valuable for large websites publishing dozens or hundreds of articles.

Jottler has the stronger internal-linking system for a large and rapidly growing content library.

Gordon provides a simpler article-level linking process based on the business website and selected topic.

Jottler Includes More Media Types

Jottler includes several types of article media across its plans:

• Featured images
• In-content images
• Infographics
• Screenshots
• YouTube video embeds

These features can make long articles more visually varied.

Gordon focuses primarily on the WordPress featured image.

The Gordon Starter and Pro plans include one featured image generation per article.

Pro Plus includes up to three featured image generations per article, while Agency includes up to five.

Users on qualifying plans can generate multiple options and choose the image they prefer.

Jottler offers a broader media-generation package.

Gordon keeps the image process simpler and directly connected to the article’s WordPress featured image.

Jottler Has More CMS Integrations

Jottler can publish content to multiple platforms, including:

• WordPress
• Webflow
• Shopify
• Framer
• DropInBlog
• Custom webhooks

This makes Jottler more flexible for businesses that do not use WordPress or that operate websites across several systems.

Gordon is focused on WordPress.

Gordon connects using:

• The website URL
• A WordPress username
• A WordPress application password

No Gordon WordPress plugin is required.

Gordon never needs the user’s regular WordPress password.

The direct connection can send:

• The article title
• The formatted content
• The featured image
• The WordPress category
• Tags
• SEO details
• The selected publishing status
• The scheduled date and time

Jottler is the stronger option when several content-management systems must be supported.

Gordon may be the simpler option for a local business that only needs a direct WordPress workflow.

See the complete Gordon process from business profile to WordPress in How Gordon Works.

Gordon Keeps the Business Owner in Control

Jottler allows users to review, edit, approve, and request revisions before publishing.

It also allows users to enable autopilot and reduce their involvement.

Gordon is strongly positioned around user control.

Every article opens in Gordon’s editor.

Nothing is sent to WordPress until the user chooses what should happen.

Depending on the plan, the user can:

• Keep editing
• Save the article
• Send it to WordPress as a draft
• Publish it
• Schedule it
• Configure automatic publishing

This difference is partly about emphasis.

Jottler is designed to reduce manual work as much as possible.

Gordon is designed to remove the hardest parts of article creation while keeping the business owner close to the final content.

A business that wants a fully autonomous system may prefer Jottler.

A business owner who wants to review each article before it reaches the website may feel more comfortable with Gordon’s workflow.

Gordon’s Article Grader Adds Another Review Option

Businesses can also use Gordon’s free Article Grader to evaluate an article that is already published.

The Article Grader reviews areas such as:

• SEO
• Information quality
• Search intent
• Readability
• Structure
• Originality
• Trustworthiness
• Repetition
• Internal links
• Calls to action
• Publish readiness

This can be used for articles written by Gordon, Jottler, another AI writer, a freelancer, or the business owner.

The purpose is not to determine whether AI wrote the article.

It evaluates the quality of the finished content.

Grade a published article for free.

Gordon vs Jottler Pricing

Gordon and Jottler both use monthly article allowances, making the pricing easier to compare than platforms that charge by word count or credits.

However, the included features and product focus are different.

Gordon Pricing

Plan	Monthly price	Articles	Business websites
Starter	$0	1 per month	1
Pro	$29	15 per month	1
Pro Plus	$59	40 per month	3
Agency	$99	75 per month	10
Enterprise	Custom	Custom	Custom

Gordon’s free Starter plan includes:

• One article per month
• One business website
• One featured image generation per article
• Article ideas
• Sending the article to WordPress as a draft

Paid plans add:

• Higher article allowances
• Publishing
• Scheduling
• Automatic article schedules
• Additional business websites
• Separate business profiles
• Additional featured image generations on qualifying plans

You can view the complete plan comparison in the Gordon pricing section.

Jottler Pricing

Plan	Monthly price	Articles
Starter	$29	15 per month
Growth	$79	40 per month
Scale	$149	100 per month
Max	$299	250 per month

Jottler currently includes its full feature pipeline on every paid plan.

That includes:

• Long-form articles
• External research
• Fact-checking
• Featured images
• Infographics
• In-content images
• Video embeds
• Screenshots
• Keyword research
• Topic trees
• Internal linking
• SEO metadata
• FAQ schema
• Autopilot
• CMS publishing
• Team access

The primary difference between its plans is article volume, with priority support and account-management additions at higher levels.

Jottler offers a short free trial, while Gordon offers an ongoing free plan with one article per month.

At the $29 level, both platforms currently include 15 articles per month.

At 40 articles per month, Gordon Pro Plus is $59, while Jottler Growth is $79.

Gordon’s $99 Agency plan includes 75 articles across up to 10 business websites.

Jottler’s $149 Scale plan includes 100 articles and its full research, media, and automation pipeline.

Jottler includes more advanced SEO strategy, research, media, and CMS capabilities.

Gordon offers lower-cost plans for businesses that primarily want business-specific WordPress articles.

Compare Gordon’s article allowances, website limits, featured image generations, and publishing features in the Gordon pricing section.

What Jottler Does Better

Jottler is likely the stronger choice when you need:

• Automated keyword research
• Competitor content-gap analysis
• Topic clustering
• Structured topic trees
• A broad SEO content strategy
• Research from numerous external sources
• Automated fact-checking
• Fixed long-form output
• FAQ schema
• Answer-engine optimization
• AI citation optimization
• Infographics
• In-content images
• Screenshots
• Video embeds
• Monthly internal re-linking
• Multilingual content
• Several CMS integrations
• Multiple articles per day
• Up to 250 articles per month
• A highly autonomous publishing operation

Jottler is designed to automate more of the strategy, research, production, optimization, and publishing process.

For businesses that want the software to operate like an automated SEO content team, that may be the stronger approach.

What Gordon Does Better for Local Businesses

Gordon may be the better option when you want:

• An AI writer specifically focused on local-business articles
• A clear and editable business profile
• Services, products, programs, locations, and target cities remembered between articles
• Article ideas based on your actual business
• Research focused on relevant pages from your own website
• A visible list of business pages used as sources
• Business-specific claims grounded in your connected information
• Article length determined by the topic rather than a fixed 3,000-word target
• Local references used naturally
• A conservative approach to city-targeted articles
• Direct WordPress publishing without a plugin
• Simple control over drafts, publishing, and scheduling
• Multiple business profiles on qualifying plans
• A permanent free plan
• Lower pricing at comparable mid-level article allowances
• Fewer SEO and publishing systems to configure

Gordon’s advantage is not that he includes more SEO automation than Jottler.

Jottler includes more.

Gordon’s advantage is that his product is narrower, easier to understand, and centred on the information and ongoing article needs of a local business.

A business owner does not need to decide how to structure a topic tree, how many external sources an article should use, whether to publish multiple 3,000-word articles each day, or how to build an answer-engine optimization strategy.

Tell Gordon about the business, select a useful topic, review the finished article, and send it to WordPress when ready.

Explore Gordon’s features or generate your first article free.

Is Gordon a Good Jottler Alternative?

Gordon is a good Jottler alternative for businesses that want a simpler and more controlled article-writing workflow.

It is not a complete replacement for every Jottler feature.

Jottler is probably the better choice when you need:

• Extensive external research
• Automated keyword discovery
• Topic clusters and topic trees
• Large-scale local landing-page generation
• Several content-management systems
• Multilingual publishing
• Infographics and in-content media
• Very long articles
• Multiple articles per day
• A highly autonomous SEO content engine

Gordon may be the better fit when you want:

• Business-specific WordPress articles
• A saved local-business profile
• Relevant internal website research
• Transparent business sources
• Article ideas you can choose from
• A generated featured image
• Direct editorial control
• A simpler automatic schedule
• An ongoing free option
• Lower pricing for 40 to 75 monthly articles
• Multiple separate local-business profiles

The Gordon workflow is straightforward:

1. Gordon learns about the business.
2. Gordon saves its services, products, locations, target cities, writing style, and calls to action.
3. Gordon suggests relevant article ideas.
4. Gordon researches the most useful pages from the website.
5. Gordon writes the article.
6. Gordon generates a featured image.
7. You review and edit the result.
8. You decide whether to save, draft, schedule, or publish it.

For a local business owner who does not want to operate a full autonomous SEO content engine, that narrower workflow may be more practical.

Who Should Choose Gordon?

Gordon may be the better choice for:

• Local service businesses
• Contractors
• Home-service businesses
• Salons and beauty businesses
• Sports clubs
• Professional practices
• Local retailers
• Multi-location businesses
• Businesses with one WordPress website
• Small agencies managing local-business websites
• Business owners who want to review articles
• Businesses that want guided topic ideas
• Businesses that prefer a manageable publishing schedule
• Users who want a permanent free plan
• Users who want business-specific WordPress content without a broader SEO platform

Who Should Choose Jottler?

Jottler may be the better choice for:

• High-volume content publishers
• SEO agencies
• SaaS companies
• Ecommerce websites
• Affiliate publishers
• Large marketing teams
• Businesses pursuing broad topical authority
• Users who need automated keyword research
• Businesses publishing on several CMS platforms
• Multilingual websites
• Users who want 3,000-word-plus articles
• Teams that want external research and fact-checking
• Businesses that want the content strategy largely automated
• Users who want to publish several articles per day

Frequently Asked Questions

Is Gordon cheaper than Jottler?

The answer depends on the plan.

Both Gordon Pro and Jottler Starter currently cost $29 per month and include 15 articles.

Gordon Pro Plus currently costs $59 per month for 40 articles and up to three business websites. Jottler Growth costs $79 per month for 40 articles and includes Jottler’s full SEO, research, media, and publishing pipeline.

Gordon also offers a permanent free plan with one article per month.

Compare all Gordon plans.

Does Jottler have a free plan?

Jottler currently offers a short free trial rather than an ongoing free plan.

Gordon’s Starter plan provides one article per month for one business website at no monthly cost.

Can Gordon publish directly to WordPress?

Yes.

Gordon connects through the built-in WordPress REST API using the website URL, a WordPress username, and an application password.

Depending on the selected plan, an article can be sent as a draft, published immediately, scheduled, or managed through an automatic writing schedule.

Does Jottler publish directly to WordPress?

Yes.

Jottler supports automatic publishing to WordPress as well as several other content-management systems.

Which platform has better research?

It depends on the type of research needed.

Jottler conducts broader external research and uses numerous sources for each article.

Gordon focuses on finding relevant pages from the connected business website and shows those pages to the user.

Jottler may be stronger for externally researched industry articles.

Gordon may be easier to review when the primary concern is accurately representing one specific business.

Which platform is better for local SEO?

Both platforms support local-business content.

Jottler offers a broader local SEO system that can create service area pages, city guides, neighbourhood pages, and other location-targeted content at scale.

Gordon focuses on useful articles that incorporate services and locations naturally without forcing city names or producing mass city-swapped pages.

The better option depends on whether you want high-volume local page production or a more controlled article strategy.

Which platform is better for bulk content?

Jottler is the stronger choice for bulk and high-volume content.

Its plans support up to 250 articles per month, and its autopilot can publish several articles per day.

Gordon supports up to 75 articles on its standard Agency plan and is more focused on ongoing content for local-business websites.

Can both platforms create articles automatically?

Yes.

Jottler includes autopilot on every paid plan.

Gordon includes automatic writing schedules on paid plans, with daily, weekly, biweekly, monthly, and selected-weekday options.

Explore Gordon’s automatic writing features.

Can both platforms generate images?

Yes.

Jottler includes featured images, in-content images, infographics, screenshots, and other media features.

Gordon generates a featured image for each article according to the limits of the selected Gordon plan.

Does Gordon create service area pages?

Gordon is currently focused on useful business articles rather than automatically generating large numbers of service area pages.

Target cities and locations can be included in the business profile and used naturally in relevant articles.

Does Gordon guarantee Google rankings?

No.

No AI content platform can guarantee Google rankings or AI citations.

Search performance can also depend on competition, backlinks, website authority, technical SEO, indexing, user experience, and the overall quality of the website.

Can I try Gordon for free?

Yes.

Gordon’s Starter plan includes one article per month for one business website, one featured image generation per article, article ideas, and the ability to send the finished article to WordPress as a draft.

Generate your first article with Gordon free.

Final Verdict: Gordon or Jottler?

Jottler is the more advanced and autonomous SEO content platform.

It can conduct keyword research, build topic trees, research numerous external sources, fact-check claims, generate long-form articles, create several kinds of media, optimize for search and answer engines, maintain internal links, and publish to multiple content-management systems.

For SEO teams, publishers, agencies, SaaS companies, ecommerce businesses, and websites pursuing an aggressive high-volume content strategy, Jottler may be the stronger choice.

Gordon is the more focused local-business article writer.

He learns about the business, remembers its services and locations, suggests relevant topics, researches useful pages from the connected website, generates a featured image, prepares the article for WordPress, and gives the business owner control over what happens next.

Gordon does not attempt to replace a full SEO strategy or automatically publish hundreds of long-form articles.

He is designed to help local businesses publish useful, business-specific WordPress articles consistently without becoming SEO-content-production experts.

Choose Jottler when you want an autonomous SEO agent to manage a large content strategy.

Choose Gordon when you want a simpler AI article writer built around your business, website, and WordPress workflow.

Try Gordon as Your Jottler Alternative

Your first Gordon article is free.

Create your business profile and let Gordon learn about your services, products, locations, target cities, writing style, calls to action, and important website pages.

Your completed article can include:

• Business-specific information
• Research from relevant website pages
• Transparent business sources
• SEO-focused headings and structure
• Natural internal links
• Long-tail search phrases
• Local details where appropriate
• A generated featured image
• WordPress-ready formatting
• SEO title and description details
• A clear call to action

Start Writing With Gordon Free

You can also explore Gordon’s features, see how the process works, grade an existing article, or compare Gordon’s pricing plans.